Swati Parihar

Delta Community Credit Union, Senior Graphic Designer,

2015 - present

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Delta Community Credit Union is the largest credit union in Georgia in terms of both asset size and membership. It ranks among the top 25 largest credit unions in the U.S.

• Responsible for creation and implementation of design of solutions that meet project strategies

• Understand and manage the entire project. Establish a systematic framework for owning the creative request process, from the designing side and overseeing all design projects, from conception to delivery

• Communicate and facilitate the art direction and formatting of design deliverables in both print and digital environments for a wide range of clients

• Collaborate with complex teams internally and externally to execute branding guidelines and deliver design solutions across various media platforms.

• Developed relationships within the design organization to understand each team and stakeholder's needs; serve as design operations lead on process alignment project.

• Delivered several campaigns with a high level of proficiency in design, web and multimedia software’s and applications, such as Adobe Creative Suite

• Preparing layouts and designs for websites and work on various microsites on different platforms like Kentico, Adobe Campaign, Adobe Experience Manager, Documatix, and Ellie May – Encompass.

• Identify and manage freelance resources to outsource design projects and develop necessary tool kits as needed for projects.

• Provide Design Asset Management (DAM) access to new vendors and ensure that agencies and commissioned artists provide assets for DAM upload upon completing a project.

• Review agency-developed creative to ensure brand standards are duly met within established SLA timeframes

• Prioritize with other departments and interact with all levels of management to deliver creative projects within tight deadlines.

• Partnered with Managers to proactively lead the design development pipeline including workflow forecasting, planning and prioritization, and resource planning and allocation.

• Educate and lead the internal team on graphic design best practices and market trends

• Transfer knowledge via workshops on various topics like software application, documentation, and process.

 

 

Dee Why RSL Club, Graphic (Web) Designer

2011 - 2014

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Dee Why RSL is an umbrella brand that consists of a Casino, 4 Restaurants, 3 Bars, entertainment shows / special events, nine functions rooms, a Seniors Living Village, Dee Why RSL car wash, and Dee Why AMF bowling -laser skirmish and Kindergarten.

• Responsible for the club’s marketing collateral includes promoting 4 Restaurants, 3 Bars, entertainment shows / special events, and nine event rooms.

• Responsible for producing marketing collateral as required by the marketing department and sales team within corporate guidelines

• Generate sales leads through designing and executing email marketing campaigns

• Collaborate with Marketing Director and Sales team to continuously improve Sales and campaign performance

• Projects included: promotion launches, menu design, presentation layouts, POS design, outdoor and online advertising, website designing& maintenance, corporate stationery, etc.

• The position required strong communication with stakeholders (sales team, marketing department, and printers) regarding project briefings, scope/status, and production timelines.

• The role also includes responsibility toward the club’s subsidiary businesses, 74 apartments at Seniors Living Village, Dee Why RSL carwash, and Dee Why AMF bowling and laser skirmish.

 

 

Freelance Graphic Designer
MYSCM Consultant, All Bids and Inspire Solar

February 2010 – May 2011

 

• Developed and presented proposals for design work to small business owners and company managerial staff

• Projects ranging from website design, exhibition materials, and marketing collateral, to complete branding and identity overhauls were a significant focus.

• Responsibilities include conceptualization and execution of design, resolving projects to client’s satisfaction, accurate billing and payment collection, and assistance in the printing process.

• I have maintained and sustained long-term client relationships through continued web support and easy accessibility for rush projects to improve sales and campaign performance

• Projects included: promotion launches, menu design, press releases, presentation layouts, POS design, outdoor and online advertising, website designing & maintenance, corporate stationery, etc.

 

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Ellkram Designs, Graphic Designer
June 2008 – November 2009

 

Ellkram Visual Communication Pvt Ltd. is a full-fledged advertising agency. With the passion for creating an edge for the brands with an unflinching focus on the vision, we consistently discover simply brilliant ways to position them permanently in the minds of the consumers.

• I have collaborated with copywriters, other designers, and developers in an agency environment.

• Implement integrated B2B campaigns and launch for brands such as Seating World, Ebony Boutique Hotel, and Kitchen by Design, Mebaz, among others.

• Contributed to concepts and design development across DM, event graphics, logo and website

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Surya Ad Systems Pty. Ltd., Junior Graphic Designer
June 2007 – November 2007

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Surya Ad-systems Private Limited is an award-winning advertising agency with a big list of government organization clients. With a motto of better communication, cost-effective creative campaigns & prompt efficient.

• Responsible for the design and production of package design projects for clients.

• Duties included: liaising with clients from brief to finished art; developing design

• concepts, photography, typesetting, photo retouching, and finished artwork.